Sports betting popular in Zambia is increasing online space. It is mainly due to the expansion of Internet coverage, as well as an increase in the number of people connected to mobile communications. With a population of over 14,000,000 people, 60% of them already own mobile phones.

The profitability of the online gambling business is steadily increasing, which is why the Zambian government welcomes bookmakers and licenses its operations. The national Betting Control Act controls bookmaker services. Zambia is also a member of the Gambling Regulators of Africa Forum (GRAF). This organisation studies online betting technology and its impact on the population.

While the government initiates betting legislation, millions of Zambian people join betting sites with and without a licence to make a good stake and get money.

Which Are The Best Betting Sites in Zambia?

Dozens of bookmakers are represented in Zambia in 2022. The government of the country licenses some of them, others have European licenses and do not seek to obtain a national one. Private players choose a Zambia betting sites based on their reliability and commitment, large market, high odds and the convenience of winning. They are equally interested in local bookmakers and international bookmaker brands.

Best Betting Sites in Zambia – Top 5

betting sites in Zambia

On the Zambian online sports betting market, they are the leaders:  

Bet 365

Bet365 Zambia is one of the international leaders at sports betting in Zambia. The bookmaker’s clients appreciate the bonus program, live betting and a vast range of sporting events, including football tournaments and cricket competitions. Bet365 brings together more than 35 million players around the world.

Pros and Cons

Low minimum stake Low limits for minimal deposits Great support Huge offers for novices Live streamingA few promos for regular clients Accounts may be limited


Betway Zambia is an international bookmaker who has also been licensed in Zambia. Betway focuses on football events and invites players to place live bets with competitive odds. The markets using by Zambian betting companies in e-Sports betting deserve special attention.

Pros and Cons

Great markets and options for betting Nice support Huge welcome bonuses Comfortable website High oddsNot all payment services are assessable


Since 2007, that platform provides quality services. It works on all continents as an international offshore bookie under Curacao, Mexico and Nigeria licenses. It has a lot of offerings in sports betting, casino, slots, live casino, poker.

Pros and Cons

A lot of sport markets Large assortment of games Live streaming Competitive oddsNot the best support Withdrawals may be slow at times


The brand starts its work in 2012. Due to Curacao license, it serves legally worldwide. The brand offers sport betting, casino, live dealer games, virtuals, esports, bingo and other products. It provides a lot of bonuses and features to improve clients’ gains.

Pros and Cons

Huge bonus program A lot of payment options Fast withdrawals A wide selection of game productsMost bonuses are for sports Website may seem complicated

William Hill

Since 1934, that brand used to experience rises and falls. It’s indeed the tough British bookmaker with great reputation. Now it has a lot of options online: casino games, sports, slots, poker, etc.

Pros and Cons

A-class reputation Gibraltar and UK license Full specter of gaming products Dozens of payment solutions Great supportA few bonuses  

  In addition to the companies listed, other bookmakers also legally accept betting in Zambia. The choice of a reliable partner in sports betting is individual for each Zambian player, but at the same time, it must follow general principles.

How We Compare And Review Betting Sites?

Expert evaluation of the bookmaker’s website begins with a comprehensive analysis of the bookmaker’s market achievements, technical component, payment methods and sports betting volumes.   We select sports betting companies in Zambia that offer players wagering on sports popular in Zambia, taking into account the bookmaker’s reputation and the convenience of working with him.  

  1. Comfortable Using. The site should provide best experience. For example, William Hill and Betway websites have a nice design.
  2. Customer Safety: safe transactions, SSL-sertificates, and antifraud solutions. I.e., Bet365 and Melbet have great security team.
  3. Bonuses and Promos. Each site at our rating has a lot of attractive offerings for novices and regulars.
  4. Odds and Markets. Competitive odds create a lot of profit for players. We recommend odds at Melbet, 1XBet and Bet365.

Experience and Reputation

Well-known bookmakers represented in Zambia have been earning a reputation for years. They have sought to meet the needs of every player. Their reputation is also based on honesty in calculating winnings, guaranteed payouts and quality software. These nuances are controlled through licenses.   In 2022, bookmakers are approved by regulatory authorities in various jurisdictions. In Zambia, licence is issued by a government commission. Bookmakers without a national permission most often obtain it in Curacao, Malta, Gibraltar, the Isle of Man and other European territories. The most prestigious license is the one issued in Gibraltar, as the government places high demands on applicants, from financial stability to customer care.   We always research information about the licence on the bookmaker’s website and check that it is valid. Refusal to provide information about a licence is evidence of the bookmaker’s bad faith. It is essential to track how long the bookmaker has been providing services and what the history of the betting sites with welcome bonus in Zambia was.   The longer a company holds a licence and promotes online betting, the more likely it is that it is reliable. However, bookmakers – novices as well – often offer quality service.

Quality of In-Play Betting Console

The quality of the software is one of the most important parameters for choosing a bookmaker. The bookie must provide:

  • a quarterly update to track the movement of the coefficients;
  • viewing and simultaneous stakes on multiple markets;
  • comparison of odds and demonstration of the line movement in a format understandable to the player;
  • one-click betting option;
  • online broadcasts;
  • communication with payment systems;
  • sports market analytics and statistics;
  • process automation.

  The software for bookmakers distinguishes between online services – sites and mobile applications. An experienced bookmaker makes sure that betting is available to players around the clock. Therefore, having a reliable website and application is a criterion for selection.   Players must be able to register, quickly replenish their accounts, conveniently wager on sports and withdraw winnings. The website and the bookmaker’s application must be loaded promptly, work without interruptions and optimise processes.

The Variety of Deposit & Withdrawal Methods

Statistics show that wealthy South Africans prefer several types of payments:

  • payment by bank card – MyGate, SagePay, Skrill, HiPay, BlueSnap, Ingenico PaymentServices, QHWR/BillriantPay;
  • payment by mobile transfer – M-Pesa, AirtelMoney, TigoCash;
  • payment from electronic wallets – Stripe, Skrill.

Not every Zambian can afford to have a bank account. That is why mobile payments come in the first place. They allow you to make a deposit quickly and with high security. Such payments are available 24 hours a day and rarely have high commissions. We select bookmakers who provide a sufficient selection of payment methods that are convenient in Zambia. An additional advantage is the acceptance of payments from ZMW, but it is only available from local bookmakers. International brands accept dollars and euros. It is essential that the bookmaker does not charge a commission for the payment of winnings and does not impose significant restrictions on the withdrawal amounts.

Betting Offers & Free Bets

For the player, betting markets are essential first and foremost. The more sports covered by the bookmaker’s offer, the wider the chances presented in the lines, the more interest the player has.   Football, rugby, cricket, athletics, boxing, tennis and horse racing, are the most popular sports fans in Zambia. All these sports are to be presented on the bookmaker’s website. Top betting sites pay particular attention to football. Most lines contain both general options for ending the match – score, victory or draw, and in-depth options – score in the first and second half of the game, more / less, authors of goals, violations, penalties and more. Players need to make different stakes – pre-bets and live. We include websites and applications in our selection that will allow you to make full use of the betting markets and their bonuses.  

Deposit Bonuses

Deposit bonuses are a common practice for bookmaker websites. Local bookmakers and international brands offer them. The most common welcome bonus is the first deposit bonus. The bookmaker increases the deposit amount from 100% to 250% if the conditions of the promotion are met. Each deposit bonus needs a wagering factor. Be careful when reading the terms and conditions of the program so that you can meet them on time.  

Free Bets

Bookmakers open free bets Zambia as a reward to the player for participating in certain bonus programmes. The received cash bonus that a player may use for wagering on a sporting event can also be considered a freebie. Freebies are particularly attractive for new players who do not want to risk money and are not sure of their forecasts and strategies.  

VIP Loyalty Scheme

The loyalty program in the betting company allows players who bet often and large sums of money to get a bigger cashback, enjoy individual service and reach higher odds.  

Money-Back Specials

Bookmakers’ refunds are available in several options:

  • a partial refund of spent funds – from 3% to 10%. It is paid once a week or once a month. The money received can be withdrawn after wagering;
  • sale of a betting rate in which the player is not sure. Selling the bet will not refund the full amount, but will save some of the money that the player may have lost completely.

Round The Clock Customer Support

Customer support is vital, especially for new customers of the bookmaker’s website. National and international companies provide 24-hour operator support so that the player can ask a vital question and resolve it quickly. Support is available by e-mail, online chat or by phone. The more ways to communicate with moderators and the faster they work, the higher the bookmaker’s prestige among users.

Outstanding Complaints

We track customer feedback about each bookmaker. They are not always exceptionally positive. There are opposing opinions about payments, features of account identification, slow support, errors in the work of the website. Complaints from customers are solved by the regulatory authority that issued the licence.   Look for information about the regulator and find contact details that you can use to resolve the problem. We exclude from the list of the best betting sites in Zambia, those companies that do not pay attention to players’ feedback and ignore controversial cases. The versatile approach to the list of best bookmakers provides a complete picture of Zambian betting sites and makes it easier to choose a bookmaker.

Emerging Features in Online Sports Betting

Sports betting has existed since ancient times, but the 21st century dictates its own laws. Bookmaker sites need to evolve and offer more and more services to meet the demands of time and the growing demands of customers.  

Mobile Betting

Most people in Zambia have mobile phones. A smartphone is a handy tool for betting on sports. Now a player does not need a desktop computer. You can install a free betting apps in Zambia and make a stake anywhere you want.   Mobile betting is also available on the mobile version of the website. It simplifies the online site’s interface for the expansion of the mobile phone screen and optimises the website’s operation in a smartphone. Mobile applications have all the functions of the official bookmaker’s website:

  • betting lines and live and home betting;
  • registration and quick authorization if a player already has an account on the site;
  • deposits in any currency using a convenient payment method;
  • customer support;
  • bonuses and promotions.

Advanced mobile applications broadcast matches online, take up a minimum of RAM and are able to work without an internet connection.  

New Banking Methods

While mobile payments have become commonplace for players from Zambia, entirely new ways of paying the rate are also being developed. For example, you can use crypt currency bills, electronic wallets, mobile payments, Apple Pay and others at Zambian betting sites.  

Social Betting

Social Betting is based on the fact that players must communicate with each other to discuss betting, adjust forecasts, analyse and interpret statistics. Individual betting decisions are not popular today. Players are increasingly turning to professional forums, tracking information about the match and communicating directly with the athletes on social networks. Today sports betting Zambia bookmakers themselves include sports news, forecasts, betting forums and complete match statistics in the website menu.  

Football Betting sites in Zambia

Football was and remains the most popular sport among Zambian players. Free betting sites in Zambia are continually expanding the betting market in this sport. Online betting companies in Zambia offer betting on international championships, the World Cup, the national leagues of Europe and Africa and matches between Zambian teams. Bookmakers are increasingly the official sponsors of various football leagues, increasing the interest in betting among ordinary fans.  

Live Betting and Streaming

Players have long used live betting. Stakes during a match are a gambling and spectacular kind of betting. The bookmaker changes the odds quickly as the situation in the game changes. The player, on the other hand, monitors the changes and makes a stake on the most likely outcome if it is possible to catch the odds before the odds change in a smaller direction.   Leading bet companies in Zambia can provide up to 2,000 live events per day. More and more bookmakers are accompanying live betting online. Players do not need to visit multiple tabs on their computers or be distracted by the broadcast on TV. On one page of the match, the bookmaker’s website places a broadcast, betting line and online chat to communicate with other players.  

Decentralised Betting

Some players do not trust the bookmaker sufficiently. That is due to the policy of calculating odds — winnings and betting, which is often hidden from users. To make the bookmaker’s actions transparent, modern technology offers blockchain services. They will make it possible to make information about mutual settlements between the bookmaker and player public, but at the same time secure. Not all bookmakers are ready for such innovations, but sooner or later user pressure will make companies listen to the requirements of transparency.

What to Look For When Opening a New Bookmaker Account?

Before registering on the betting company’s website, even if it has been recommended to you by experienced players, check the following parameters:

  • the availability and publication on the website of information about a license from Zambia or another country;
  • page loading speed, availability of a mobile application;
  • ease of use and clear navigation;
  • types of betting companies;
  • choice of sporting events on the menu;
  • the depth of the betting markets in the lines;
  • live betting, single and combined home betting;
  • payment methods – it is desirable to have mobile payments in local currency;
  • availability of customer support;
  • online broadcasts, game statistics, forecasts.

 Read the user agreement! It shows the rules of the online betting sites in Zambia, the responsibilities and liabilities of the player. Registering on the website means agreeing automatically to these rules. The rules are not negotiable.

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