Kenya is famous for its savannahs and safari. It is a country of sharp contrasts, considered one of the most developed in Africa. Compared to the rest of the world, Kenya has an average economy.
Gambling in Kenya is legalized, although players prefer to stake on international online betting sites in Kenya. That is because the country’s president Uhuru Kenya has introduced a 20% tax on winnings. Global shops are not subject to local laws, and their winnings do not have to pay a fee to the treasury.
According to Geopoll surveys, Kenya has the largest number of players who stakes regularly. The majority of players are in the age group 17-35 years. The same audience widely uses mobile devices. Also, Kenya has the highest speed Internet in Africa.
For all these reasons, top betting sites around the world tend to work in Kenya. After all, it is a large market with convenient Internet infrastructure and technically savvy young audiences. Therefore, our task is to create a detailed guide. Everyone can find the active betting sites in Kenya.
BetoBet is a new player on the Nigerian betting market, offering punters in Lagos and other major cities an exciting range of sports betting and online casino options. Despite fierce competition from popular rivals like Bet9ja Mobile, BetoBet stands out thanks to its user-friendly website, wide variety of betting markets, and great promotions for both new and existing customers. Whether you’re a sports fan or just looking for some fun with slots or table games, BetoBet is sure to have something that suits your needs. So why wait? Sign up today and start enjoying all that BetoBet has to offer! he team behind BetoBet has years of experience in the gaming industry, having helped launch some of Nigeria’s best-loved gambling sites. We know exactly what our users want – convenience, variety, and fun – which is why we’ve put all these things into one website. Whether you’re looking to place some straight bets on football and basketball, or you’re looking for some tense action in the casino games, we have something to suit everyone’s tastes.
Bet9ja old mobile is a well-known website of a popular Nigerian bookmaker. Here you will find bets on all world and local sporting events. You can bet on football, volleyball, tennis and other popular events.
The bookmaker has been operating since 2013 and is headquartered in Lagos. The brand holds a government licence which allows it to operate throughout Nigeria and other African countries.
It is one of the most popular and reliable brands operating in Nigeria. It is mainly known for the quality of its websites and applications—all versions of the betting platform work on all mobile platforms and computers. Therefore, players have access to gambling at any time.
BetKing is the bookmaker that maintains the highest growth rate in the country. It is licensed by the Lagos State Lotteries Board and is based in the country’s capital. Thanks to permission from the state, it can offer services across the country.
The platform went live in 2018. Operator SV Gaming Limited owns the brand. The bookmaker specializes in sports betting and does not offer other gambling games. But the bookmaker gives a large selection of sports, markets and lines, and favourable odds.
BetKing mobile lite is a convenient version for betting from any devices of your choice. Thanks to it, Nigerian players can make lucrative deals right on the go. They don’t need to be chained to computers to make money on wagering.
Launched in 2014, BetBonanza promises its players first-class service. The new product, which has added a memorable BetBonanza name and a striking color scheme to the numerous Nigerian bookmakers, shows that this bookmaker wants to make a strong statement in the world of betting. But will BetBonanza give you a unique opportunity to bet all-in-one? Keep reading as we reveal everything you need to know about BetBonanza.
Bookmaker Bet365 started its way into the gaming industry with the usual betting points located in many cities in the UK. In the 21st century, the company made a decision — to change the vector of development and fully transfer the business into a global network.
Betway is a popular online betting company. He is quite a famous European bookmaker. This bookmaker’s office was established in 2002 and is licensed in Malta.
Thousands of players from around the world use the company services. The Betway website is available in 15 languages, which allows more users to place advantageous bets with this bookmaker. Considering that the operator distributes the activity exclusively through a world wide web, it has paid the greatest attention to the quality of the portal. All this has affected the convenience of navigation and site management. Betway is quite popular in European countries and is now gaining popularity among Nigerian players.
The betting company Betwinner appeared on the sports betting market relatively recently. And to attract players to the site, the company needs to offer not only favorable conditions for betting but also attractive bonuses that will interest betters. Let’s take a closer look at what Betwinner’s bookmaker is and why betters from Nigeria should sign up.
The main product of any bookmaker’s office is sports betting. And here the betting company Betwinner Nigeria is trying to please everyone literally. Football fans can place their bets on almost all world football leagues. It’s not just about the major European championships. Youth, youth, and even regional associations are available for betting.
These features are quite significant for betters from Nigeria, as it is football is the most popular sport for betting in this country.
Db-bet.partners is a partnership program from the multi-profile Gambling project Db-bet.com.
Geography of received traffic covers the whole world, except the USA, England, Netherlands, and France (sometimes the CIS can be switched off temporarily, it is necessary to check with a manager). It is quite popular now and in Nigeria.
Double Bet game subsections are used as landing pages, among which are present:
- bookmaker’s office with stakes on sports and any other events;
- LIVE-casino with live dealers;
- collections of gaming slots from the most popular manufacturers;
- poker;
- lotto;
- virtual sport.
All these sections are localized into dozens of national languages.
Melbet Nigeria’s official betting site has been accepting online stakes on sports and other events since 2012 and has established itself excellently in the gaming market. The players’ trust is determined by the availability of a license and an extensive user base. The bookmaker attracts customers with a long list of sporting events in pre-match and live betting, the convenience of available payment methods, balanced odds, bonuses. An important advantage for Nigerian players is the Melbet mobile application. Melbet is popular among Nigerian players as a profitable bookmaker, offering top events and open for improvements.
The bookmaker NairaBet is one of the leading players in the Nigerian online betting market. The company started accepting bets from the Nigerians back in 2009. Today NairaBet operates under a state license and unites thousands of customers, thanks to significant advantages: betting security, the ability to bet without an internet connection, convenient withdrawal of funds, numerous sporting events.
NiraBet is especially interesting for Nigerian bettor. The betting company offers more than 1,000 football matches with some of the highest odds, as well as the most popular sports in Nigeria. There is a live betting format available. The bookie proposes bets in the local currency, and the players will not have to bear losses on conversion. At the same time, an extensive bonus program will allow people to play more often and more actively.
Bookmaker William Hill went to the expanse of online betting in the distant 1998. The bookmaker is among the top rating of the best world sites.
The official website of the betting company “William Hill” has been translated into more than 20 languages. The interface is not particularly refined, but instead has a practical and concise design, convenient location of relevant sections for betters and easy navigation.
The upper menu is divided into critical sections and buttons, including the creation of a personal cabinet. Among the most exciting features are detailed statistics with ratings, online broadcasts, apart from the results of competitions, and a calculator for complex bets.
Today this office is gaining popularity among users in Nigeria.
Bookmaker’s office 1xBET started its work in 2007, and immediately this gaming establishment showed fantastic growth rates. From the market of sports betting online, 1xBET has become a real giant and favorite, at least in the European betting realities. Also, the bookmaker is becoming more and more popular in Nigeria, as this resource offers excellent conditions for betters of this country.
This young company has challenged a long way in its development for more than ten years. To carry out such work quality like 1xBET, other offices have spent much more time, and many could not achieve comparable results.
Numerous charitable initiatives of the company also confirm the fact that 1xBET is a reliable bookmaker. 1xBet office assists many amateur teams and supports various regional competitions.
How We Compare And Review Betting Sites?
BettingLion.Africa compares all bookmakers in Kenya on many parameters. Our experts have many years of experience in the field of sports betting and work with dozens of bookmakers in Kenya.
| ✅ Markets | The bookie should offer the vast array of betting options. For example, Melbet and 1xBet provide 1000+ events and 10 000+ markets daily. |
| ✅ Odds | I.e., you can earn on great odds offered by Bet365. |
| ✅ Safety | All active betting sites in Kenya in our list have high standards of clients’ security. |
| ✅ Bonuses and promos | We recommend using great bonus programs created by Melbet and 1xBet. |
| ✅ Mobile | Betwinner has a wonderful mobile app. |
| ✅ Useful and understandable design | For example, you may enjoy BetKing website. |
| ✅ Support | Betway and BetOBet Kenya provide excellent support. |
| ✅ Added features | Best online bookmakers in Kenya at our list propose tools to improve your gaming. |
Best Betting Sites in Kenya – Top 5
We check and analyze hundreds of gambling websites, run through our exclusive algorithm. The system selects the best betting websites with the best performance, and experts manually review the selected ones. This way, the top betting sites in Kenya are objectively ranked.
Melbet
Since 2012, Melbet Kenya has been offering excellent sports betting, virtual games, casino games, slots and other entertainment. The brand has a huge selection of bets on e-sports and crypto payments. So you can earn money on football and e-sports tournaments!
Pros and Cons
| Pros | Cons |
| • Great mobile app • Wide selection of sports betting and games • Great live platform • Support cryptocurrencies | • The interface may be confusing |
Bet 365
The British brand was launched in 2000 under a UK license. It has a long and reliable history as an international betting company. Offers excellent opportunities for real-time betting and e-sports. Also on the Bet365 Kenya website you can play casino, slots, poker and other games.
Pros and Cons
| Pros | Cons |
| • UK license • Great selection of markets • High odds • Excellent live platform • A lot of games • Great VIP program | • Withdrawals may be slow |
Betwinner
The Betwinner Kenya platform has been providing services to players since 2018. It is based in Cyprus, offering great sports betting and games around the world. The brand operates on a completely secure platform. Creates many attractive promotions that can bring winnings.
Pros and Cons
| Pros | Cons |
| • Nice design • A lot of gaming products • A lot of sport betting options • Great array of languages • Simple registration | • Withdrawals may be slow |
1xBET
1xBET Kenya brand has been operating since 2007 and offers many attractive and quality products. There is especially a lot of interesting stuff for eSports fans. But you can also benefit in the slots, casino, poker and live dealer sections.
Pros and Cons
| Pros | Cons |
| • Great bonus program • Comfortable website • A lot of extra betting options • Simple registration via 4 different ways | • Sometimes withdrawals may be slow • Not the best support |
Betway
The bookmaker Betway Kenya is licensed in Malta and the UK. This brand has been operating since 2006 and has many great options for bettors. You can bet on 30+ sports, casino and live
Pros and Cons
| Pros | Cons |
| • Great mobile experience • 24/7 support • A lot of betting options • A lot of payment solutions | • Not big assortment at the casino • Bonus offerings may be small |
Betting Offers & Free Bets
The best Kenya betting sites offer an extensive bonus program for beginners and regular customers. Promotions are the primary tool for attracting players. That’s why we consider the best online betting sites offer and take them into account in our ranking.
The most generous bonus is usually a welcome bonus. Best international betting sites in Kenya reward you for registration and a first deposit. The most common reward option is a 100% matched bonus up to any sum.
The second reward offered by betting sites in Kenya with bonus is a fixed amount for free betting. That is, the player receives 10-30 dollars from making transactions on a gambling website.
VIP Loyalty Scheme & Bonuses
Regular players can enjoy the privileges of bookies in Kenya’s loyalty programs. Usually, it works like this: the client comes to the website, places stakes, and receives points for each. Points are accumulated, then the player exchanges them for caches, free bets, or other bonuses.
The loyalty program consists of several levels. Reliable betting sites usually make a few levels, so that each player could sooner or later reach a high status. The top-level, the same VIP club is generally available only by invitation of the administration.
VIP Program
VIP-program is usually the highest level of the loyalty program. It may also have its levels. Top players get such privileges like these:
- Lower commission ration. It means that the client can pay a lower percentage to the bookmaker for organizing betting.
- Ability to set higher limits
- Higher output limits, faster application processing
- Cashback and rebates – actions for returning a portion of funds spent on commissions or stakes
- Personal manager
- Exclusive odds
Deposit Bonuses
Deposit bonuses are rewards for the fact that the player has deposited funds in the bookmaker’s account. Welcome bonuses can also belong to this category. Regular players can receive reload bonuses – an award for repeated deposits.
Players can receive an additional percentage – 25 or 50% plus to the deposited amount. Many bookmakers’ websites give free bets. There are also offers with free-spins or free-play if the bookmaker also provides casino games.
Free Bets
Free bets in Kenya are a certain amount given by the bookmaker as a reward for the contribution. Let’s say the player has contributed 10 shillings, for which he receives 30 shillings. These 30 coins can be distributed as 2 free stakes of 15 shillings for any sport.
Pay attention to the conditions that are set by each bookmaker of the promotional campaign. For example, the brand puts a minimum deposit, minimum odds for free bets, and wagering conditions. All details should be specified in the description of the promotion.
Money-Back Specials
These promotions are combined in essence: the return of the whole amount or part of it to the player. For example, online betting sites Kenya can offer first stake insurance. The beginner makes a stake, and if he loses, the bookmaker returns 100% of the spent money.
Highrollers can get the cashback in the form of real funds, which can be withdrawn from the account. For ordinary players, there is more often a free betting scheme. The money is returned in the form of a bet, which has wagering requirements: transaction size, odds, betting period, etc.
There may be money-back specials dedicated to sports – soccer, horse racing, tennis, basketball, etc.
Quality of In-Play Betting Console
High-quality in-play betting console implies comfortable work with live stakes. It is a platform on which the bookmaker provides several dozens or hundreds of events for live betting. Usually, the list includes the most popular sports – football, tennis, cricket, and others.
The list of markets contains the same kinds of stakes as in pre-match lines. The console should include a live broadcast of a sports event or a tracker of statistics from the field.
Also vital are historical statistics on athletes, teams, and clubs. The platform displays live scores directly in the course of the event.
There can also be guides for betting on best football betting site in Kenya. We select the best betting sites Kenya with a convenient platform for live betting, an extensive list of events, markets, and competitive odds.
The Variety of Deposit & Withdrawal Methods
An essential indicator of best betting websites is a wide choice of payment systems. Credit card payments are not as popular in Kenya as in South Africa or Egypt. Residents prefer to use cash; in 2012, for every 100 inhabitants, there were 31 cards. Cache accounts for 88% of all payments.
Unlike banks, mobile operators offer more convenient services with low fees. Therefore, residents of Kenya prefer to use if not cache, then mobile payments. Already in March 2018, M-Pesa registered 28.6 million users in Kenya and more than 100,000 merchants.
Our ranking is best betting sites in Kenya with high odds that provide the most convenient systems, familiar to users in Kenya.
Round The Clock Customer Support
We also choose online betting sites in Kenya, which provide 24/7 customer support. A modern gambling brand must respond 24 hours a day, 7 days a week, as the business is global. Many of the best online betting sites provide services in all regions of Africa and the world. That means that best betting sites in Kenya with cash out must provide 24-hour customer support.
Experience and Reputation
Suppose the brand has a long history, a large assortment, fair payments. In that case, it wins consumers’ hearts. An experienced bookmaker knows how to keep the balance and protect the finances and personal information of customers. A brand with a good reputation never risks visitors’ funds.
Also, good betting sites support the principles of responsible play. They meet the requirements of lawmakers and take care of the players. For example, they offer services for therapy, self-exclusion, and self-limitation for dependent players. In our Kenya’s bookmakers list are only experienced bookmakers with a good reputation.
The Popularity of the Betting Sites
The brand with profitable bonuses, fair payouts, and comfortable conditions for the game quickly become popular. We take into account the popularity of bookmakers in our rating. If a gambling platform is known, many customers come to it, and most are satisfied.
Outstanding Complaints
One of the criteria that are often overlooked is working with customer complaints. Still, this is an important parameter that allows you to judge how comfortable it is to work with a bookmaker. The gaming commission license is issued to the bookmaker after passing several tests.
One of the conditions for obtaining a license is an agreement on what measures the brand will take when it receives a complaint. You can check if there are any complaints about the bookmaker by visiting particular sites with customer feedback.
We also check them and note in the rating how many positive or negative feedback has top betting sites. Also, how many resolved and unresolved complaints he has.
Betting Sites Payments – Depositing and Withdrawal Policies
We also pay attention to the deposit and withdrawal policy. All online betting sites in Kenya have different conditions for money transactions. For example, they may set minimum and maximum transfer limits for various systems. Gambling companies may not allow withdrawals with active bonuses or request a deposit only through specific methods.
We take all this into account in our bookmakers list. We recommend reading the bookmaker’s Terms and Conditions to compare and select the best betting sites in Kenya.
Emerging Features in Online Sports Betting
The demand for sports betting increases every year due to the spread of the Internet and mobile devices. Kenya betting sites always apply innovations and modern technologies to provide even more comfort to their customers. That’s what the research firm Technavio says in its report on trends of online wagering at new betting sites in Kenya:
- Alternative payment methods to cash (e.g., cryptocurrencies) are becoming more and more popular.
- Stakes are becoming more popular among younger audiences (as seen in the example of esports).
- Growing use of international bank cards
- Switching in consumer habits: transition to mobile applications, social gambling
Let’s take a quick look at new industry trends.
Mobile Betting
The active growth of mobile betting sites is closely connected with the development of mobile payments. Both spheres strongly influence each other. Users place stakes, using money on mobile. The winnings come through the same platform within an hour after the match – it is convenient and fast.
Safaricom, Airtel, and Orange Kenya have long been providing convenient services for making stakes. The work algorithm is straightforward:
- The client sends money to an agreed mobile number, for example, through M-Pesa.
- Gets the code
- And makes stakes using the code obtained.
Mobile operators charge fees for each transaction – but these fees are much lower than those of banks in Kenya.
New Banking Methods
Besides mobile payments, other methods of banking are used in Kenya. People prefer not to use banks in their money transfers. Mobile operators, for example, test services for savings – for example, Safaricom is engaged in the Mali project. Residents are gradually moving from savings to cash to electronic services.
Also, there is a direction of lending. In Kenya, the Carbon company, which is already known in Nigeria, is actively developing its financial institutions. M-Pesa, already in 2012, organized a platform for mobile lending. Kenya is also known as an African center for the development of cryptocurrencies, along with Nigeria. Bitcoin and other coins are more stable than national currencies and allow you to earn money by minding. Besides Bitcoin, Dash and Lisk are actively used in Kenya.
Social Betting
An interesting new trend is social betting. The player makes a stake in the best betting sites Kenya and then shares it with friends. They come to the platform and repeat his stake. Like social trading, betting of this type allows beginners to learn from masters and win more often. Also, young fans love to compete with each other. Social betting allows us to compete in forecasts and stakes, thus adding exciting experiences.
Football Betting sites in Kenya
Football in Kenya is as popular as all over the world. Players place their stakes, despite the government’s attempts to ban working betting sites in Kenya. In 2020, the government withdrew licenses from 27 significant operators, including the well-known Sportpesa and Betin. Other brands such as Sportpesa and Betin have replaced banned operators:
- 22bet
- Betboss
- Betika
- Betway
- Eazibet
- m-Bet
- mCHEZA
- Mozzartbet
- Odibets
- Shabiki
Fantasy Betting Sites
Fantasy betting has become an increasingly popular way to enjoy fantasy football. These fantasy football betting websites allow users to create teams specifically designed to maximize potential winnings while providing an immersive fantasy football experience. From season-long fantasy drafts and contests to daily fantasy matchups, fantasy football betting websites offer a unique chance for fans to feel personally connected with their favorite players as they watch their picks make plays in real games. Offering both the opportunity for additional income and a deeper understanding of football, fantasy betting websites are worth taking a closer look at for any sports fan.
Virtual Sports Betting
Virtual Sports Betting is becoming increasingly popular in Kenya. A virtual sports betting site allows bettors to quickly and easily place bets on a wide range of virtual sports events without the need for physical locations or attendance at games. The virtual betting sites in Kenya offer an exciting and convenient way for enthusiastic bettors to have fun, win money, and receive rewards for their skill. Moreover, virtual sports betting sites give them the opportunity to safely participate in the live virtual sports market from the comfort of their home or office. With virtual betting sites in Kenya gaining more popularity, it is no surprise that they are quickly becoming everyone’s favorite gambling activity.
Decentralized Betting
Decentralized betting is a betting exchange where visitors can exchange their lines and odds. On such platforms, there are no restrictions on deposits, payments, betting amounts. Also, it is possible to create markets in any event. Best betting sites in Kenya without tax with decentralized platforms usually operate based on block and crypt-currency. Their method of earning is a small commission for making stakes.
Live Betting and Streaming
Live betting began to dominate the top betting sites since its inception. Clients appreciated its speed, convenience, and ability to make money in seconds. Live wagering today is a mandatory option for every bookmaker. This direction develops together with the improvement of the Internet and mobile communication.
The fact is that successful live trades require platforms with a swift response, real-time broadcasts, accurate in-game event trackers. Kenya, as a technological leader in Africa, is actively developing in this direction. Live betting is becoming more and more popular at best betting sites in Kenya with registration bonus.
What to Look For When Opening a New Bookmaker Account?
When opening a new account with a best betting sites in Kenya today, you need to pay attention to several things:
- Availability of a license – from the Kenyan Betting Control and Licensing Board (BCLB) or commissions of Malta, Gibraltar, UK, Curacao
- Convenient systems for deposits and withdrawals
- Range of provided sports, lines, and markets
- Competitive odds with low bookmaker margin
- Reputation – whether they pay honestly, whether they solve problems quickly, whether the winnings are cut off.
Betting Sites in Kenya – FAQ
Sports betting is legal in Kenya and it has become a popular pastime for many people. It offers an exciting opportunity to earn extra money while enjoying the thrill of the game. The Kenyan sports betting industry is strictly monitored and regulated by both the government and private corporations, which guarantees players fair play. With the ability to bet in real-time on all local matches, this legal practice remains one of the most accessible ways to join the sports excitement without having to visit the stadium.
Kenyan betting enthusiasts are spoilt for choice when it comes to the sports they can bet on. The most popular sports among Kenyan punters are football, cricket, rugby and basketball. All four sports have a huge following in Kenya, but football attracts the most attention from punters because of its immense popularity around the world. Football also benefits from being the national sport in the country. With numerous international leagues such as La Liga, Premier League and Serie A in Europe, as well as domestic football competitions such as the Kenyan Premier League, people have no shortage of choices when it comes to football games to bet on.
If you want to take part in the exciting action of online sports betting but don’t know where to find a comprehensive list of active betting sites in Kenya, your search is over at BettingLion.Africa. A trusted source in the industry, BettingLion.Africa offers an up-to-date and accurate directory of all available Kenyan online bookmakers, as well as in-depth on topics such as bonuses and security for new players. With BettingLion.Africa you can enjoy smart gambling with ease and rest assured that your money is safe when using any of their recommended betting sites in Kenya.
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